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UC&C24 May 2023 · 2 min read

Revenue Management: How Webex Resellers are Monetizing one of the World’s Biggest Conferencing Platforms

In a world where online meetings are the staple for enterprises of all shapes and sizes, the video conferencing platform has become the most important…

Webex reseller revenue monetisation

In a world where online meetings are the staple for enterprises of all shapes and sizes, the video conferencing platform has become the most important component of the modern communications tech stack.

The big players provide their users with ubiquitous functionality and reliability upon which every aspect of their day-to-day operations now depend.

Resellers of these giant, business-critical solutions benefit from today’s new global hybrid working model too, of course.

However, simplifying the provisioning and management whilst simultaneously maximising the revenue opportunity can be a challenge.

Integration and monetization are key if the platform is to deliver all of its vast value to user and reseller.

Adding a smart third party into the mix can help make it happen.

“Video and audio conferencing is a key channel for team and customer engagement so it’s important for providers to be able to take advantage of the opportunities that come with that,” says JK Chelladurai, Founder and CEO at leading global end-to-end revenue management experts OneBill, which has recently announced an integration partnership with Cisco Webex.

“It’s an exciting time to have this partnership with Webex in place as it gives businesses the ability to monetize the offering with speed, accuracy and agility.”

This integration capability with one of the world’s go-to platforms for video conferencing, online meetings, screen sharing and webinars cleverly empowers resellers of Webex solutions to provision and bill customers in ways which drive new, game-changing levels of efficiency.

In short, the OneBill cloud-based add-on gives reseller and Managed Service Providers enhanced autonomy to monetize video and audio conferencing at scale.

Webex user provisioning can be automated to activate, deactivate, and suspend services using No-Code workflows.

And customers can be charged with one-time, recurring, usage-based, rule-based, or a combination of these pricing models.

OneBill is an intelligent end-to-end revenue management ecosystem that consists of opportunity tracking, product configuration, quoting, contract management, customer relationship management, order fulfillment, inventory management, consumption rating, taxation, billing, payment processing, A/R management and revenue recognition, while supporting vendor/reseller management to agent commissioning.

“Our platform provides complete visibility into all receivables, allowing businesses to monetize their products and services efficiently, automate the order fulfillment process, manage channel partners in real time, and have a 360-degree view of their customer interactions,” says JK Chelladurai.

“Ultimately, it accelerates time-to-market and maximizes revenue.”

Derive those benefits on the kind of scale that comes with the provision and management of such a leading and popular platform as Cisco Webex, and they really do have the ability to transform.

To learn more about how OneBill can help your business leverage the power of its revenue management smarts, click here.

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