LeapXpert has revealed its new AI-powered Maxen solution, which is aspiring to revolutionise client communications.
Now generally available, Maxen is a patented generative AI product that enhances relationship manager productivity to bolster their communications capabilities with their clients.
Maxen generates Communication Intelligence by accruing data sourced from various external communication channels, encompassing WhatsApp, iMessage, SMS, and phone calls, alongside internal collaboration platforms like Slack and Microsoft Teams. Additionally, it incorporates client data and enterprise knowledge to produce comprehensive insights.
Dima Gutzeit, Founder and CEO of LeapXpert, said:
Our launch of Maxen is the next natural step in our product management strategy as our application of Generative AI will empower our customers to get so much more out of their client interactions and boost productivity. We are already experiencing impressive demand for Maxen and have strong expectations it will unlock significant new possibilities for productive client engagement and communication."
More Details on Maxen
Maxen aims to revolutionise business-client communications by equipping relationship managers, including account managers and financial advisors, with real-time insights into recent communications and actionable recommendations for engaging message topics and content.
The application integrates collaborative features, encouraging comments and smooth sharing across enterprise teams. Maxen upholds accuracy through exacting fact-checking and compliance verification for every message while adding stringent data controls to align with enterprise governance and compliance requirements.
Maxen is a novel optional module within The LeapXpert Communications Platform, which LeaxXpert cites as the foremost Digital Communications Governance (DCG) platform. This innovative addition allows employees and clients to engage in compliant, governed, and secure communication across various consumer messaging applications and voice channels.
Maxen and McKinsey's Research
Maxen and LeapXpert's overarching Gen AI project was partly inspired by research by McKinsey & Company that estimated that it could add the equivalent of $2.6 trillion to $4.4 trillion annually in value to global industries across the 63 use cases the firm assessed.
The banking sector is anticipated to experience significant opportunities with Gen AI integrations, with an estimated annual potential of $200 to $340 billion due to boosted productivity. McKinsey highlights that GenAI has the potential to fundamentally transform job processes and customer interactions within the banking industry.
