Cloud Communications Alliance meetings are one of the most crucial learning opportunities available in the communications space today. Last week in London, the CCA met with service providers and associated vendors, and UC Today were fortunate enough to attend.
We were asked to come and see what was happening in the executive side of the UC world, and hear from some of the market leaders in the UCaaS vendor ecosystem. It was a pleasure to spend time with the CCA. There were countless business leaders there to learn from. What’s more, because the event was closely aligned with the Cavell Group, there were also plenty of exclusive insights to take advantage of.
Exploring the 5G Opportunity
The CCA always has its fingers on the pulse when it comes to understanding the evolution of the UC market. There were various hot topics to discuss this year, and the Chairman of the CCA, Clark Peterson, also took to the stage to announce that 2020 would be a transformational year for the industry.
Spirits were high throughout the conference, although it was easy to see the impact that the Coronavirus had on attendance levels.
This year, the event missed out on a lot of attention from international and European members that simply couldn’t risk travelling in the wake of the epidemic. Clearly, the effects that Coronavirus was having on the business landscape were more significant than many people believed.
However, as noted at the conference by many thought leaders, the epidemic also highlighted how new technology in the cloud communications landscape could assist in these complex situations. Options to communicate over the cloud offer connectivity when remote working is the only option.
Elsewhere, the conversations covered things like the rise of 5G and how this new connectivity standard was set to disrupt the marketplace. Dean Bubley from Disruptive Analysis came to the event to discuss the opportunities that 5G could offer from a service provider perspective. It was excellent to get an update on the potential of this groundbreaking technology, as well as what it might do for the cloud communications landscape.
Opportunities for the Service Provider of Tomorrow
The discussions on everything from the advantages of cloud communications to the possibilities of 5G were very engaging. Although there were only 53 live 5G networks available worldwide at the time, there were a lot of opportunities on the horizon. Indeed, as some experts commented during the event, 5G connectivity could be a hidden gem for many industries.