Bandwidth Maestro has been released to facilitate voice app integrations with unified communications (UC), customer experience (CX), and artificial intelligence (AI) platforms.
Described by Bandwidth as a “first-of-its-kind” cloud communications platform, Maestro has been designed to help chief information officers (CIOs) integrate real-time voice applications, resulting in improved customer and employee experiences.
Bandwidth announced the new platform today at the Enterprise Connect Conference and Expo, where Maestro has been named a finalist for the “Overall Best of Enterprise Connect” and “Best Innovation in Customer Experience” awards.
John Bell, Bandwidth’s Chief Product Officer, said:
“We feel the pain of enterprise CIOs trying to integrate best-in-class, real-time voice apps across their unified communications, cloud contact centre and AI platforms, which can take months or even years and a lot of investment to reach full interoperability.
“That’s why we’re putting enterprises at the centre, with an open strategy that enables organizations to benefit quickly from new capabilities that drive cost savings and a better customer and employee experience. With Maestro, Bandwidth is truly the new one-stop shop for global enterprise cloud communications.”
UC Today's David Dungay spoke to Travis Hinton, Sr. Director, Product Marketing, Bandwidth onsite at Enterprise Connect (video above).
Bandwidth Maestro will enable businesses to customise communications workflows and add CX and AI capabilities, including conversational AI, fraud detection using machine learning, text-to-speech, and speech-to-text.
Maestro will become fully available in the third quarter of 2023. Its addition to the Bandwidth portfolio strengthens the company’s aim of being a universal platform for Global 2000 enterprise cloud communications customers.
Maestro has been designed to solve the major challenges faces faced by CIOs, which Bandwidth has learnt from its customers and experience as a UC and contact centre solutions provider.
Essentially, CIOs need to add new capabilities which speed up cloud migrations to improve customer and employee experiences. Simultaneously, however, they need to ensure operations are streamlined, costs are kept down, and disaster recovery is enhanced, while not being beholden to one particular vendor.
Switching from on-premises equipment to the cloud is generally viewed as a long and complex operation.
According to Bandwidth, the main option before Maestro was legacy SIP, requiring enterprises to add communications tools one at a time. The only alternative is getting locked into an all-in-one cloud contact centre solution.
Maestro integrates with “customer-selected” UCaaS, CCaaS, and AI applications. It is also easy to configure with visual builder software.




