Apps have become a fundamental part of the way we work.
Whenever we need to connect with a colleague, access information, enhance customer service, or track data, we use web and mobile apps to help us. One study found the average employee jumps between about 13 different apps, 30 times per day.
While apps have phenomenal value to offer in the right circumstances, too many can quickly become overwhelming, particularly when these tools are distributed throughout multiple environments in the cloud. That’s why collaboration companies like Zoom are making it easier for businesses to access all the tools they need in one convenient space.
The Zoom curated Essential Apps offering, included within Zoom One online paid plans, allows businesses to rapidly find the solutions they need to improve communication and collaboration, without overwhelming their employees. Here’s why Essential Apps is such a valuable solution.
What is Zoom curated Essential Apps?
Before we dive into the benefits of Zoom curated Essential Apps, let’s explain what it actually is. Basically, Zoom Apps allows companies to access and launch the tools employees use most frequently within Zoom Meetings and other Zoom services. This ensures every team member can access the right technology for their specific needs, without having to load separate tabs and software.
The Zoom App Marketplace has more than 125 Zoom Apps that can be embedded directly into Zoom Meetings and other core Zoom products. There are many free apps to take advantage of, and now Zoom has curated Essential Apps–premium apps that are free for the first year at no additional cost to customers with the Zoom One Pro, Business, or Business Plus online plans. Plus, if you don't have a paid Zoom One online plan, you can purchase and get access to Essential Apps.
5 Reasons You’ll Love Zoom Essential Apps
Zoom curated Essential Apps provides businesses with one of the most convenient ways to create a “single pane of glass” work hub for employees in the digital world. The solution ensures companies can access everything they need to boost efficiency, productivity, and collaboration, without having to constantly invest in separate app systems.
Here are 5 of the major benefits of Zoom curated Essential Apps.
1. It’s Cost Effective
The right apps can be very lucrative for brands. With the best tools, companies can save money on travel for meetings, reduce the costs associated with empowering creativity and even boost employee efficiency. Unfortunately, managing multiple apps separately can be time-consuming, expensive, and a significant drain on resources.
Alternatively, with Zoom curated Essential Apps, business leaders can keep things simple, by accessing all of the tools they need within Zoom, without having to pay for and manage separate licenses. In fact, to help companies discover the benefits of Zoom curated Essential Apps, Zoom is offering access to a curated set of apps on its platform, cost-free for one whole year. All businesses need is a Zoom One Pro, Business, or Business Plus online plan.
2. App Access is Simpler
As mentioned above, Zoom curated Essential Apps helps companies to consolidate their technology strategy, by allowing employees to access all of the tools they need in one combined ecosystem. Rather than having to load multiple different apps at the same time, employees can easily leverage the features they need within their existing Zoom environment.
Essential Apps are already ready-to-use, and pre-configured, so all users need to do is upgrade to the latest version of the platform to gain access. Managing access to apps on the Zoom backend is quick and simple too. Overall, employees get more of the tools they need to produce their best work, while IT and business leaders enjoy greater simplicity.




