Customer Engagement apps for Microsoft Teams give companies an incredible opportunity to connect with consumers, increase sales, and build long-lasting connections.
The flexible Microsoft ecosystem makes connecting your collaboration tools with contact center systems, productivity tools, and even marketing solutions easy.
With the right apps, you can use Teams to engage with customers throughout the purchasing journey, unlocking endless new opportunities. The question is, which Microsoft Teams “customer engagement apps” will drive the best results for your company?
Today, we’re taking a closer look at some of the most powerful tools within the AppSource marketplace, perfect for enhancing customer relationships.
The Best Customer Engagement Apps for Microsoft Teams
The easiest way to leverage Microsoft Teams in your customer engagement strategy is to integrate the platform with your contact center. There are dozens of contact center options available for Teams today, each with unique CX tools built-in.
However, the following customer engagement apps on the AppSource platform can also deliver a host of benefits to companies looking to delight and convert customers.
Let’s dive in.
1. ChurnZero
One of the most popular customer engagement apps for Teams, ChurnZero is an end-to-end customer success platform. The solution helps companies fight churn with valuable insights. Plus, it gives employees the tools to make the most of their current customer connections.
Within Teams, ChurnZero makes it easy to view and share insights about customers, users, and segments in seconds. With access to all the information they need about customer preferences and behaviors, agents can deliver more personalized, powerful experiences.
2. Sales Copilot for Teams
Part of Microsoft’s evolving collection of “Copilot” generative AI solutions, Sales Copilot aims to unlock greater productivity and efficiency for your sales team. The powerful AI assistant brings workflows and sales-specific prompts directly to Teams and Outlook.
It also connects directly with CRM solutions like Salesforce and Dynamics 365. With Sales Copilot, customers can leverage data about customers for more engaging conversations. They can also access valuable prompts and guidance throughout discussions to boost the results of every interaction.
3. Live Chat
Chat has become one of the most popular forms of customer communication in recent years. Not only do customers leverage chat services to reach out to service teams, but they also rely on chat solutions for guidance and insights throughout the purchasing journey.
The Live Chat app for Microsoft Teams allows users to chat with consumers on their website straight from Teams. You can see who you’re talking with in real-time, what page they’re visiting, and even send quick replies to common questions. There are also tools for sending and receiving files from chat visitors, handing chats to different team members, and creating routing rules.
4. Bigin by Zoho CRM
Many of the best customer engagement apps for Microsoft Teams focus on giving agents the information and insights they need to serve customers better. Bigin by Zoho CRM is a tailor-made tool for small businesses that deliver all the data agents need to convert customers into the Teams app. Users can access contacts, deals, and pipeline information during any conversation.
Bigin is even available as a tab on Teams, ensuring the flow of discussions isn’t disturbed by agents switching between tabs and applications. Bigin also offers a messaging extension on Teams to set the context for meetings and help agents plan conversations.
5. HeyMarket
Another of the top Microsoft Teams customer engagement apps for unlocking the benefits of omnichannel communications, HeyMarket is a convenient tool for business text messaging. The solution allows users to send messages to customers through Google Business Messages, Apple Business Chat, SMS, Facebook Messenger, and WhatsApp.
With this convenient tool, agents get access to shared inboxes, trackable assignments, and templates, ensuring they can stay productive when connecting with customers. The great thing about this tool is it supports all members of the customer engagement workforce. Customer service agents, marketing, and sales teams can all use the tool for various use cases.
6. Customer Insights
Currently available in preview, Customer Insights from Microsoft adds a new bot to your Teams experience, ready to provide you with direct information from Dynamics 365. The solution aims to empower teams to better engage customers by allowing them to look up customer profiles quickly.
With this app, agents and professionals in the business landscape can rapidly access information about any customer and use it to personalize the service experience. The bot even presents handy customer cards for each client, packed with specific details to drive business decisions.
7. Qualified
A comprehensive conversational sales and marketing platform, Qualified is ideal for businesses already using Teams and Salesforce CRM. The tool allows companies to configure internal teams' alerts to guide customer engagement strategies. For instance, you can use the system to immediately recognize when a customer visits your website with an open opportunity in Salesforce.
